Ímã was created to connect brands to social causes. The starting point was the union of three sisters that are like magnets. We bring to the table a wide and original background that connects:
Innovation to inspiration.
Brands to mobilization and engagement.
Business to legacy.
Culture to transformation.
We make connections and businesses that generate a positive impact to the world.
Ana Vitória has a marketing background, a master’s degree in Design and Innovation at UAL, in London, and an MBA at FGV. She has more than 15 years of experience on building and managing brands, influencers, events and retail at companies such as Nike, Wella Company and Tátil Design.
Helena is a journalist specialised in cinema at NYU, has a Marketing postgrad at PUC Rio and has studied Corporate Communication Syracuse University. She founded a PR and Content agency, H+ Content, with 20 years in the market and clients such as Globo, Club Med, Embelleze, among others.
With a 40 year career as a singer and songwriter, Zélia is also a writer and an influencer activist. She is the screenwriter for the Brazilian Music Awards and was a columnist for O Globo newspaper during 2 years.
